{"id":15555,"date":"2024-08-05T18:34:12","date_gmt":"2024-08-05T21:34:12","guid":{"rendered":"https:\/\/ecommerceday.org.ar\/2024\/?p=15555"},"modified":"2024-10-05T03:16:47","modified_gmt":"2024-10-05T06:16:47","slug":"el-ecommerce-day-argentina-celebra-los-25-anos-del-ecosistema-digital-en-iberoamerica","status":"publish","type":"post","link":"https:\/\/ecommerceday.org.ar\/2024\/el-ecommerce-day-argentina-celebra-los-25-anos-del-ecosistema-digital-en-iberoamerica\/","title":{"rendered":"El eCommerce Day Argentina celebra los 25 a\u00f1os del ecosistema digital en Iberoam\u00e9rica"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15555\" class=\"elementor elementor-15555\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ea8d1d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ea8d1d2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;22f4f2f&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2c51e154\" data-id=\"2c51e154\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-403a2f2f elementor-widget elementor-widget-text-editor\" data-id=\"403a2f2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Argentina, agosto 2024<\/p><p><strong>El eCommerce Day se ha convertido en el evento m\u00e1s relevante de la industria digital <\/strong>en el pa\u00eds y el resto de Am\u00e9rica Latina. Este a\u00f1o<strong> su celebraci\u00f3n coincide con la conmemoraci\u00f3n de los 25 a\u00f1os del ecosistema digital en Iberoam\u00e9rica.<\/strong> Es por ello que desde el eCommerce Institute <strong>han renovado la agenda de contenidos y actividades<\/strong>, presentando para esta edici\u00f3n otros espacios que impulsan el conocimiento y el networking entre los asistentes.<\/p><p><strong>En su 18vo aniversario, el eCommerce Day Argentina se celebrar\u00e1 de forma presencial el 29 de agosto en el Centro de Convenciones de Buenos Aires<\/strong> y completar\u00e1 su agenda los d\u00edas <strong>28 y 30 de forma online<\/strong>, donde los participantes podr\u00e1n acceder a charlas en vivo y workshops on demand. La edici\u00f3n local es coorganizada con CACE. Para registrarse y comprar la entrada los interesados pueden acceder a: <a href=\"https:\/\/ecommerceday.org.ar\/2024\/reserva-tu-lugar\/\">https:\/\/ecommerceday.org.ar\/2024\/reserva-tu-lugar<\/a><\/p><p>Desde la organizaci\u00f3n los invitan a revisar la <a href=\"https:\/\/ecommerceday.org.ar\/2024\/programa\/\">agenda online del evento<\/a> que se actualiza de forma peri\u00f3dica y destacan algunas actividades especiales:<\/p><p><strong><em>Mi\u00e9rcoles 28 de agosto<\/em><\/strong><\/p><ul><li><strong>Inicio del evento y apertura de la plataforma<\/strong><\/li><li><strong>Hands-on pr\u00e1ctico \u2013 IA aumentada:<\/strong> Innovaci\u00f3n en el comercio digital Actividad online con transmisi\u00f3n en vivo.<\/li><li><strong>Workshops tem\u00e1ticos profesionales:<\/strong> en modalidad on-demand.<\/li><\/ul><p><strong><em><br \/>Jueves 29 de agosto<\/em><\/strong><\/p><ul><li><strong>Conferencias y plenarias<\/strong> durante la ma\u00f1ana con transmisi\u00f3n online.<\/li><li>eL\u00edderes Podcast: entrevistas en vivo con los principales expertos de la industria.<\/li><\/ul><ul><li><strong>Actividades Simult\u00e1neas de la tarde:<\/strong><ul><li><strong>Trend Pitches: <\/strong>\u00bfQu\u00e9 necesita tu empresa para seguir evolucionando en el ecosistema digital.<\/li><li><strong>Business Case Capsules:<\/strong> presentaci\u00f3n de casos de \u00e9xito a nivel local y regional, con una mirada anal\u00edtica y precisa, con cifras reales, estrategias concretas y resultados espec\u00edficos.<\/li><li><strong>Onboarding Unified Commerce:<\/strong> los cuatro pilares necesarios para dise\u00f1ar el framework de las marcas, y la integraci\u00f3n de canales digitales con los canales tradicionales.\u00a0<\/li><\/ul><\/li><\/ul><ul><li><strong>Actividades Especiales:<\/strong><ul><li><strong>eCommerce IT Camp:<\/strong> charlas y conferencias sobre ecommerce exclusivas para profesionales de sistemas y perfiles t\u00e9cnicos.<\/li><li><strong>1 to 1 Site Clinic Experience: <\/strong>sesiones de consultor\u00eda personalizada, uno a uno, de alto nivel para aquellos sellers, negocios y emprendedores que deseen participar de un primer acercamiento de networking con el equipo de especialistas de cada site clinic<\/li><li><strong>Meet &amp; Greet: <\/strong>optimiza el P&amp;L Estrategias ganadoras para rentabilizar el eCommerce. Estrategias clave para aumentar la rentabilidad, mejorar el marketing, optimizar la experiencia del usuario (UX), aprovechar al m\u00e1ximo el an\u00e1lisis de datos (analytics) y optimizar las operaciones.<\/li><\/ul><\/li><\/ul><p><strong><br \/>Reconocimiento a empresas y emprendedores: <\/strong>se reconocer\u00e1n a empresas y emprendimientos a trav\u00e9s de <strong>dos iniciativas regionales del eCommerce Institute: <\/strong><\/p><ul><li><strong>eCommerce Award\u2019s Argentina <\/strong>para distinguir a las empresas y emprendimientos por su labor en el sector del digital commerce y los negocios por internet, reconociendo a nivel regional a lo mejor de los negocios online. Las empresas pueden postularse en <a href=\"https:\/\/ecommerceday.org.ar\/2024\/ecommerce-award\/\">https:\/\/ecommerceday.org.ar\/2024\/ecommerce-award\/<\/a><\/li><li><strong>eCommerce Startup Competition:<\/strong> con el objetivo de impulsar los emprendimientos digitales de Am\u00e9rica Latina con mayor potencial de desarrollo en el ecosistema del Digital Commerce y los Negocios por Internet<strong>. <\/strong>Las postulaciones se encuentran abiertas en <a href=\"https:\/\/ecommerceday.org.ar\/2024\/ecommerce-startup-competition\/\">https:\/\/ecommerceday.org.ar\/2024\/ecommerce-startup-competition\/<\/a><\/li><\/ul><p><strong><em><br \/>Viernes 30 de agosto<\/em><\/strong><\/p><ul><li><strong>eCommerce Day Experience: <\/strong>conoceremos por dentro las operaciones de las empresas l\u00edderes del eCommerce. Se trata de visitas t\u00e9cnicas a empresas l\u00edderes para conocer en detalle la operaci\u00f3n \u201cend to end\u201d de un eCommerce con la posibilidad de interactuar con los equipos que llevan adelante las \u00e1reas de Marketing, Comercial, Operaciones, SAC y Log\u00edstica, quienes compartir\u00e1n sus aciertos y desaf\u00edos para superar d\u00eda a d\u00eda.<\/li><\/ul><p><strong><em>\u00a0<\/em><\/strong><\/p><p><strong><em>Adem\u00e1s de diferentes iniciativas, en la edici\u00f3n del evento que se celebra en el pa\u00eds se realizar\u00e1 el lanzamiento oficial del libro <\/em><\/strong><a href=\"https:\/\/genesisfuturo.digital\/\" target=\"_blank\" rel=\"noopener\"><strong><em>&#8220;G\u00e9nesis de un futuro digital&#8221;<\/em><\/strong><\/a><strong><em>, <\/em><\/strong><em>un homenaje a los 25 A\u00f1os del ecosistema Digital Commerce en Iberoam\u00e9rica: Una historia colaborativa con AI aumentada. <\/em>En el mismo se re\u00fanen m\u00e1s de 150 entrevistas plasmadas en el libro vivo, multimedia y con aplicaci\u00f3n intensiva de inteligencia artificial aumentada. Se puede acceder aqu\u00ed: <a href=\"https:\/\/genesisfuturo.digital\/\" target=\"_blank\" rel=\"noopener\">https:\/\/genesisfuturo.digital<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e8c40e elementor-widget elementor-widget-spacer\" data-id=\"3e8c40e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8702c9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8702c9d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;6dfd460&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c12d7a\" data-id=\"3c12d7a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62519f6 elementor-widget elementor-widget-text-editor\" data-id=\"62519f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4><a href=\"https:\/\/ecommerceday.org.ar\/2024\/reserva-tu-lugar\/\"><strong>\u00a0<\/strong><\/a><a href=\"https:\/\/ecommerceday.org.ar\/2024\/reserva-tu-lugar\/\"><strong><em>\u00a1<span style=\"text-decoration: underline;\">Reserv\u00e1 tu lugar<\/span> en el eCommerce Day Argentina Retail &amp; Digital Channels Revolution 2024 y s\u00e9 parte de este gran encuentro de la industria de los negocios digitales!<\/em><\/strong><\/a><\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>El jueves 29 de agosto se llevar\u00e1 a cabo el evento presencial en el Centro de Convenciones de Buenos Aires.<\/p>\n","protected":false},"author":2,"featured_media":16714,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"two_page_speed":{"previous_score":{"desktop_score":74,"desktop_tti":"2.5\u00a0","mobile_score":35,"mobile_tti":"15.2\u00a0","date":"08.08.2024 11:38:06 am","status":"completed"},"current_score":{"desktop_score":87,"desktop_tti":"0.8\u00a0","mobile_score":91,"mobile_tti":"3.4\u00a0","date":"08.08.2024 11:39:00 am","status":"error_no_score"}},"footnotes":""},"categories":[7],"tags":[],"class_list":["post-15555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novedades","entry"],"_links":{"self":[{"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/posts\/15555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/comments?post=15555"}],"version-history":[{"count":9,"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/posts\/15555\/revisions"}],"predecessor-version":[{"id":15565,"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/posts\/15555\/revisions\/15565"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/media\/16714"}],"wp:attachment":[{"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/media?parent=15555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/categories?post=15555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ecommerceday.org.ar\/2024\/wp-json\/wp\/v2\/tags?post=15555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}